Veterinary Clinics

  • Vets have shifted their view of responsibility for medication adherence from the pet owner to the veterinary team, and agree that poor adherence is a large problem. GopherCap allows Vets to “own and manage” this problem
  • Veterinary clinics can offer GopherCap to pet owners when prescribing medication as a value added service
  • GopherCap adherence data can be used to help pet owners monitor medication giving
  • Adherence data generated by GopherCap facilitate assessment, management and documentation of therapeutic response
  • GopherCap is especially valuable for long-term, prn and antibiotic medications
  • As a REMS strategy, controlled substances (such as opioids) can be more safely tracked and secured in a GopherCap bottle
  • Optional GopherCap premium app can allow the pet owner, parent, or companion to track the progress of their pet’s medication regimen and be confident their pet is well taken care of

Moms, Dads, Caregivers

  • GopherCap provides great value-add to caregivers
  • Allows caregivers to ensure and document medication adherence
  • Optional GopherCap premium app can allow the pet owner, parent, or companion to track the progress of their loved one's medication regimen and be assured their family member is being well cared for
  • Kids can be more engaged and feel more responsible when entrusted with their family pet’s medication management. The app is fun to use and works on Android and iOS NFC-equipped devices

Drugs, Supplements and Vitamins

  • Vitamins and supplements cost a yearly average of $58 for dogs, $46 for cats, $43 for freshwater fish, $132 for saltwater fish, and $40 for birds. GopherCap is a great way to co-package supplements for pets, promote your product and drive persistence
  • GopherCap is available for co-branding with high value pet foods and supplements
  • The free GopherCap app can be customized to convey additional information, links to contests or other promotions, and augment loyalty programs
  • GopherCap is a high-impact POP item both for pharmacies and pet stores
  • GopherCap can be displayed with other items such as OTC meds, supplements or pet foods, rather than just in accessory display areas

The Team

Joanne Watters

Joanne is Managing Director, Global Sales Leader and Customer Advocate.  Joanne’s experience with digital medication management, electronic adherence data and smart packaging solutions spans over 15 years. Joanne’s refreshingly genuine and natural approach to the sales profession is well received. 

Jen Jeang

Jen is Director of Marketing, Asia Region. She has been engaged in international marketing for more than 10 years, studied in Japan and the United States,

Michael Petersen

Michael is widely recognized as a leading authority on intelligent packaging technologies and smart packaging sensors, having been invited to many international conferences as a guest speaker.

GopherCap Data Sheet

Some Technical Details

The world's first and only NFC Forum Certified Medication Smart Bottle, from the Digital Health Experts at Information Mediary Corporation.

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